Text analysis for customer-obsessed brands

Turn customer feedback into deep, actionable insights that drive product innovation and customer loyalty.

Trusted by top insights & CX teams

#1 text analysis platform across all G2 categories

135,000+

Open-Ended
Questions Processed

105 Million+

Verbatims Analyzed

30,000+

Customer Datasets

100,000+

Emotions Identified & Quantified

"Canvs is the 'it'."

"The Canvs team makes it very easy to extract insights from very disparate sources of data. They are super personable in the process and help organizations to look "ahead" to enable insights and take action."

Alicia A. Wellstar Health System

"Canvs quickly uncovers insights & easily quantifies the qualitative tailored for our industry"

"Canvs has a great AI on its own that is always improving... 2. The support team is absolutely amazing!"

Logan F. CX Analyst, PODS

"Reliable, objective and unbiased analysis of what our guests are telling us."

"What I like the most is the confidence that I’m truly understanding what our guests are telling us and not somehow influenced by..."

Filipe L. Guest Experience Manager

"Open End Analytics Made Easier."

"Canvs makes analysis of hundreds of open ends easier then I have ever seen. Not only is it easier, but the quality of the AI analytics is incredibly useful. But, the best part of Canvs AI is how easy it is to use."

Mark E. Director of Research, NBC News

"Canvs speeds up a previously very manual process with accuracy."

"Canvs has made analysis of open ended text data so much easier and allowed us to dive deeper with our customers. I'm loving the Story Assist feature."

Harley-Sue A. Insights Partner, Audible

"Powerful text analytics tool that helps us unlock insights from unstructured text data"

"Canvs AI is easy to use and delivers text analytics solutions that meet many of our needs as a media company..."

Erick S. Director, Social Intelligence, Paramount

"Life changing AI"

"The speed in which it generates insight from open form text that accelerates my ablility to transform unstructured data into meaningful and actionable insight for my organization."

Chad H. Sr Director of Consumer Insights, Fruit of the Loom

"Excellent tool that delivers!"

"Quality text analysis that saves our team considerable amount of time in qualitative analysis of open ends. Customer support is very effect and responsive. Easy upload of files that minimizes overall lift."

Reya C. VP of Research, SimpsonScarborough

"Work Smart, Not Hard"

"No tool will do everything a human can but this tool does what has historically been a very complicated human task into something super easy. As an AI tool, it has a very clean and modern UX that allows..."

James L. Senior Manager, Big Village

The Problem

Customer empathy drives customer loyalty.

But the real insights are locked in unstructured feedback

Which means you could:

Waste hours on manual analysis

Miss out on critical insights

Keep your stakeholders waiting

The Solution

Canvs AI uses advanced AI text analysis to accurately and easily surface

critical insights from any source of unstructured customer feedback.

Canvs AI is used across customer experience and insights teams to understand how customers, audiences, users, and employees feel and “why.”

Voice of Customer Analysis

VoC Analysis reveals what truly matters to your customers. By tapping into open-ended feedback across surveys, reviews, and interactions, you can identify friction points, enhance satisfaction at every touchpoint, and create a more seamless, empathetic customer experience.

Product & Service Innovation

Helping businesses innovate strategically by leveraging unstructured customer feedback and market insights. Gain a deeper understanding of customer needs, product preferences, and emerging trends to fuel product development and service innovation.

Content Development & Optimization

From creative testing to screen testing and ad insights, Canvs AI supports the development of high-impact, resonant content. Test creative assets before launch, optimize for audience feedback, and ensure your marketing and content strategies are aligned with your audience’s preferences.

Brand Health & Equity

Delivering deep insights to understand and enhance brand perception. Monitor and measure how consumers perceive your brand, identify areas of improvement, and build stronger brand equity through rich data analysis.

Employee Engagement

Helping businesses understand how employees are engaging and why. Canvs AI quantifies employee sentiment, uncovering patterns in feedback to help improve workplace culture, employee satisfaction, and engagement initiatives.

The Canvs difference

Efficiency

Save hours and deliver deeper insights for every project

Canvs helps you get out of the weeds and tell better stories by unlocking the “unnatural” language of your consumer. Combine it with your quantitative data to quickly and easily find actionable insights for your organization.

Empathy

Elevate your empathy

Humans are emotional—feelings shape decisions and actions. Canvs AI uncovers real emotions in consumer feedback, beyond positive, negative, and neutral sentiments. Discover what drives love, hate, nostalgia, and more to build deeper connections and impactful strategies.

Better Stories

Get instant answers to your burning questions

Got questions? Need to guide your stakeholders? Just ask Canvs. Get clear insights and smart recommendations directly from your data, and share these key findings to make a real difference in your business.

High-Trust

AI built for insights, backed by your data

AI can make you fast, but only Canvs makes you fast and accurate. Built with transparency first, Canvs AI delivers high-trust insights and unmatched productivity. Verify AI-generated findings like no other tool—we know your reputation matters.

Deliver critical insights from any source of feedback:

Survey open ends

Forget skimming endless open-ended responses. Canvs AI reads them all and gets to the good stuff—spotting the emotions and themes that tell you what’s really going on in your data.

Transcripts

Interviews, focus groups, customer calls—transcripts are packed with insights. Canvs AI combs through it all, pulling out the moments and sentiments that matter, so you can take action faster.

Community feedback

Forums and communities are where the most engaged conversations happen. Canvs AI helps you capture every key insight from these unstructured discussions, keeping you connected to your audience’s true thoughts.

Reviews

Customer reviews? They’re honest, raw, and full of truth. Canvs AI analyzes the feedback, showing you exactly what customers love, what’s not working, and how to improve

Social sources

Social media is a noisy place. Canvs AI filters through the chatter, pulling out insights from conversations happening around your brand—so you can keep a pulse on the market.

So, how does it work?

Dive into the features that help top insights and CX teams evaluate their insights and empathy.

See for yourself:
Take a Tour of Canvs AI

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Meet Asa: your AI-powered sidekick for faster, deeper insights

Time is every insights hero’s villian — rushed analysis, shallow insights, missed opportunities. But Asa, your AI-powered sidekick, changes the game. Work faster, uncover deeper insights, and craft stories that connect. Just ask Asa.

More Than a Score:

Unlock More Authentic Voice of Customer Analysis With Unstructured Feedback

In this guide you’ll discover:

Why unstructured feedback analysis needs to be a critical component of your voice of customer (VoC) program.
Case studies from Udemy, Wellstar, National Geographic, and PODS.

Download our VoC eBook: More Than a Score!